INTERPRETATION RESOURCES

-

KNOWLEDGE OF RESOURCES AND VISITORS


What is interpretation?
Interpretation is a communication which links the visitors to these resources.

Interpretation Resources


  • Place
  • Object
  • Event
  • Person

Visit Malaysia 2020 brings out the best of what Malaysia has to offer to the world in a single, event-packed year. The year 2020 holds a special place in the heart of all Malaysians as we reflect and celebrate all our successes and challenges in transforming a once colonial land, into a thriving, multi-cultural and dynamic country.

Tangible


The style of the logo is inspired by Malaysian Batik. The magnificent rhinoceros hornbill is perched on the left side of the logo. The iconic bird illustrates the unique fauna and eco-adventures that Malaysia has to offer. A red hibiscus adorns the top right of the logo. In the national language, Bahasa Malaysia, the hibiscus is known as “bunga raya”, loosely translated to “flower of celebration”. The flowers encapsulates the celebration of cultural diversity in Malaysia. The wild fern below the hibiscus is locally known as “paku pakis”. The edible plant is a favourite among Malaysians of all races, and is apt to represent the unique flavours of Malaysian cuisine.


Intangible

The main colours blue, red and yellow used in the logo represent the colors of the national flag, Jalur Gemilang. The orange colour illustrates the year-round sunshine Malaysia receives. Lastly, the green colour represents the abundance of nature in Malaysia. The brilliance of these colours is eye-catching, and invites the onlooker to take a closer look.
Universal concepts
Tangible : Tourism Malaysia hopes that the campaign logo, alongside all marketing and promotional activities that have been lined up, will firmly put Malaysia on the map of travellers everywhere and inspire them to experience the great diversity that Malaysia offers. 
Intangible : While Malaysia has previously hosted four Visit Malaysia year since 1990, the upcoming Visit Malaysia 2020 will be held with a renewed vigour and passion. The focus on hornbill, batik, our national flower and the multi-colour theme reflect our desire look deep within, appreciate what we have, and showcase it to the world with pride.
Audience
The government is targeting to achieve 30 million international tourists and RM100 billion revenue in the tourism sector.
Themes
" VISIT TRULY ASIA MALAYSIA "

Comments

Post a Comment

Popular posts from this blog

TUTORIAL ON HOW TO CREATE A LOGO

-
Image
GOOGLE Image Nowadays, I think all of us want to get involves in online business. So for this entry , I'm going to share a way on how to create a logo for your company, group or your business. First of all, do you know the importance of having a logo? Logo plays such a vital role in a brand. It's extra than just an incredible design of photo, it's a message to be introduced for the consumers in promoting your organization. Here's the importance of a logo: 1. It Grabs Attention A logo can quickly grab viewers’ attention and communicate a company’s core values in an interesting way.  2. Strong First Impression A logo is a company’s first introduction to consumers. If designed well, it can excites the interest of the public and invite them to learn more about the company, if not, you’ve just detach a potential customer base and basically tipsy  your business. 3. Separates From Competition Dare to be different with your logo, because your company logo...
Read more

JOM CANTING BATIK!

-
Image
#HOTOURWEEK2020 One of the event that conducted by DUP4 2020 on 17th March 2020 for Hotour Week 2020. After we get this task, first thing  first is we build organization to make sure this event going smoothly on that day. This event was lead by Muhammad Firdaus Fadzil as the program director, and I was assigned as Multimedia team with two other members are Ahmad Arif Firdaus Bin Mohd Rus and Putri Rabiatuladawiyyah Binti Zainal. As a multimedia team, we had to create poster of this event to attract student to join.Other than that, we go and deal with En. Madya from ICT to borrow set of speaker and mic for the event. And we managed to handle the speaker on that day like a pro :) For information,  most of the participant are from DHF3 and DUP 5 PMKu students. Thank you Puan Sidah from Bentan Batik for providing us 60 frames of Batik which consists of 3 different design with signature of DUP, DHF and PMKu. Students from DUP5 Before they started painting their B...
Read more

HOW TO DESIGN A POSTER

-
Image
HOW TO DESIGN YOUR OWN POSTER 1.Select your poster size There are A1,A2,A3,A4,A5,A6,A7 and A0 size of poster. After you had choose the size covert it inti inches. 2. Open Power Point Slide Select design and click slide size, insert your poster size in inches into the box. 3. Choose your background color Click design and choose format background You can also use image from google and make sure the image don't have watermark. 4. Insert image If your image has background, use can use Power point tools to remove background. Double click the image to remove background. 5. Font design To use different font, you can search Font meme or Cool text on google. "SIMPLE IS BETTER" use this tip when you design your poster. You need to give space in your poster to let your reader understand about the contain. GOOD LUCK AND BE CREATIVE !!!
Read more